Pricing

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Pricing

Posted on March 22, 2021 - 2 min read

How I increased revenue by offering purchasing power parity pricing

Last year I quit my full-time job to focus entirely on my side projects. My most selling product is an open-sourced JavaScript library called lightGallery.

I was getting visitors to my website from …

Purchasing power parity is an economic term for measuring prices at different locations.

It helps you determine how much your product should cost in each country.

For example, At 6.98 U.S. dollars, …